mureo

How mureo wraps the agents

Mureo sits on top of the official ad platform model context protocol servers and gives each AI agent a strategy to follow, an outcome to measure against, and an audit trail to show. Every action is grounded in a STRATEGY.md file that holds the persona, unique selling point, brand voice and goals. The safety layer includes a rollback allow list, GAQL guards, a bring your own data mode that is read only by default, a credential guard and per platform throttling.

Cross platform coverage

Mureo ships its own connectors for Google Ads, Meta Ads and Search Console today, and bridges official ad platform servers as they appear, with TikTok's already supported and Amazon Ads reached through a bridge so credentials never enter the host MCP config. A single workflow covers Google Ads, Meta Ads, Amazon Ads, TikTok Ads, Search Console and GA4. The append only action log records every step and supports replay and rollback.

Two ways to connect

The bring your own data path imports a real account export as an XLSX and returns a strategy grounded multi platform diagnosis with no OAuth flow and no developer token approval. In that mode every mutation tool returns a skipped status, so the agent analyzes and recommends but never writes. The go live path connects directly through interactive Google and Meta OAuth to actually execute changes such as budget rebalance, creative refresh or rollback apply, and unlocks GA4 and Search Console support.

Editorial conclusion

Mureo is released under the Apache 2.0 license and is written in Python. Commercial cloud hosted and agency editions are offered separately at mureo.jp.