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Comparison

Looka vs Recraft

Looka and Recraft side by side, from the same structured data our advisor scores against. Where we have no verified information the table says so.

ToolLookaRecraft
PricePricing information is currently unavailable.From $12/month$120/year billed annually
Free planFree planFree plan
Best for
  • Small businesses and startups creating a logo without a designer
  • Freelancers building a personal brand on a budget
  • Anyone who needs a logo quickly from a guided process
  • Designers maintaining visual consistency across a brand or campaign
  • Creating icons and vector-style illustrations from text
  • Marketing teams generating on-brand social assets
Ease of useUsable by beginnersUsable by beginners
Key features
  • AI logo generation from a brand questionnaire
  • Drag-and-drop logo editor
  • Color palette and font customization
  • Brand kit with matching business card and social templates
  • High-resolution and vector file export on purchase
  • Text-to-image and text-to-vector generation
  • Brand style creation and locking
  • Image editor with layer controls
  • Background removal
  • Batch generation
IntegrationsNone on recordNone on record
APINot on recordAvailable
Skill levelBeginnerBeginner, Intermediate
PlatformsWebWeb
Main advantages
  • Logo generation and editing require no design knowledge
  • Guided questionnaire produces focused, on-brand results
  • Consistent brand kit materials available for the same design
  • Style locking keeps AI outputs consistent across a project
  • Generates vector SVGs, not only raster images
  • Free tier available with no time limit
Main disadvantages
  • Logos are generated, not custom-designed, so styles may resemble other users' outputs
  • Files cannot be downloaded without a purchase or subscription
  • Narrower aesthetic range than models built for fine-art generation
  • Detailed pricing for higher tiers is not prominently listed
Data checkedChecked October 4, 2026Checked October 4, 2026
Try LookaTry Recraft

Which one to choose

Choose Looka if

  • Small businesses and startups creating a logo without a designer
  • Freelancers building a personal brand on a budget
  • Anyone who needs a logo quickly from a guided process

Read review

Choose Recraft if

  • Designers maintaining visual consistency across a brand or campaign
  • Creating icons and vector-style illustrations from text
  • Marketing teams generating on-brand social assets

Read review